Guides & Reports
Poll Results from the Webinar: “Building Competitive Tracking Systems Based on Scenario-planning”
Based on Scenario Planning
This report provides:- Analysis of poll results specially crafted for B2B marketers, from the webinar "Building Competitive Tracking Systems Based on Scenario Planning"
- Insights from professionals in M&CI; and strategy roles regarding the importance of competitive intelligence in B2B marketing.
- Focus on the importance and usage of strategic planning in market and competitive intelligence
Contify’s Benchmark Report for B2B Marketers
This CI report includes:
Key Insights for B2B Marketers
- Understanding how B2B marketers utilize competitive intelligence.
- Gaining knowledge on how CI facilitates informed decision-making.
- Learning how CI aids in the development of robust marketing strategies.
- Analyzing the core responsibilities of B2B marketing professionals.
- Exploring the impact of competitive analysis on B2B marketing efforts.
