Job Description
➔ Develop engaging and informative content across various platforms including blog posts, whitepapers, case studies, ebooks, email campaigns, social media, and website copy.
➔ Collaborate with cross-functional teams including marketing, product management, and sales to ensure alignment of messaging and content strategy.
➔ Conduct thorough research on industry trends, customer pain points, and competitive landscape to inform content ideation and development.
➔ Write clear, concise, and compelling copy that effectively communicates complex concepts and solutions to a B2B audience.
➔ Optimize content for SEO to increase organic traffic and improve search engine rankings.
➔ Ability to do basic proofreading of content to ensure accuracy, consistency, and adherence to brand voice and style guidelines.
Requirements
➔ Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.
➔ 2-3 years of experience in content writing, preferably in a B2B or SaaS environment.
➔ A detailed portfolio of previously done work
➔ Familiarity with SEO best practices
➔ Proven track record of creating high-quality content that drives engagement
➔ Exceptional writing, editing, and proofreading skills with meticulous attention to detail.
➔ Ability to work effectively both independently and collaboratively in a fast-paced, deadline-driven environment.